Environmental Signage

Signage that guides, excites, and tells your brand story

Signage is a vital part of creating memorable experiences in attractions, expos, events, and public spaces. Hello Lindsay designs signage using thoughtful combinations of contrast, color, typography, materials, and thematic elements to ensure clarity, impact, and seamless navigation. Each project enhances wayfinding, storytelling, and the overall guest experience.

Test Track | Walt Disney Imagineering

Developed the operational signage package for the Test Track attraction at EPCOT, incorporating metallic finishes, translucent acrylic, and futuristic typography inspired by Chevrolet’s design language. Sponsored by General Motors, the project required innovative problem-solving—most notably pioneering the first use of 3M Controltac with blacklight-reactive ink for the SimCar graphics in 2012.

With no vehicle drawings available, I created hand-illustrated templates directly on the attraction vehicle, digitized the artwork through large-format scanning, and refined the designs in Adobe Photoshop and Illustrator. Extensive color testing ensured the signature blue graphics remained consistent in both daylight and blacklight environments. This project showcases the blend of creativity, technical skill, and resilience required to bring immersive themed-entertainment experiences to life.

Enchanted Tiki Room | Walt Disney Imagineering

Updated the operational signage package for Magic Kingdom’s beloved Enchanted Tiki Room following a restoration effort after a fire. To honor the attraction’s legacy, I meticulously hand-redrew the original 1971 typeface, preserving its historic character while delivering refreshed, accurate signage for this iconic tiki-themed show.

Sorcerers Scavenger Hunt | Walt Disney Imagineering

Designed western-style ‘wanted’ prop posters for Sorcerers of the Magic Kingdom, an interactive scavenger hunt experience with gameplay locations throughout the park. Each poster was crafted to enhance the immersive storytelling and complement the attraction’s themed environments.

Piggy Bank Adventure | Walt Disney Imagineering

Designed and illustrated an exit attraction wall featuring rotating mechanical attachments concealed from view. The wall showcased a short story, emphasizing key points on achieving financial goals while guests exited the experience.

Sponsored by: T-Row Price Bank

General Park Signage | Walt Disney Imagineering

Designed and specified signage materials within detailed design intent drawings, ensuring all elements aligned with the creative themes and visual storytelling of each park and resort. Contributed to cohesive, on-brand guest experiences across multiple locations at EPCOT, Disney Springs and Magic Kingdom.

Office HQ Wall Branding | Jeunesse Global

Designed large-format graphics to showcase the lifestyle house of brand products.

Fitness Center | Jeunesse Global

Terminal Bay Wayfinding | LYNX

refreshed the customer information center wall and brochure box inside the terminal lobby with an updated design and artwork, incorporating branded colors for improved customer readability. Additionally, I updated the existing wayfinding and pricing signage at the main LYNX terminal to enhance readability and overall customer service experience.

City Water Tower | Ornmond Beach, FL.

Created the artwork for the 75-feet-tall Ormond Beach water tower, situated near the intersection of Perrott Drive and Tomoka Avenue. The tower underwent extensive repairs, which served as inspiration for the new artwork adorning its structure.

Boat Tour Marquee & Signage | The Villages

Designed a comprehensive wayfinding and marquee signage package for the Lake Sumter Landing Town Square boat tour experience. Integrated themed elements—including vintage paddle boards, a hometown pin map, and custom postcards—to enhance storytelling, guest engagement, and the overall charm of the scenic boat tour attraction.

Orlando, FL. | © 2025. All rights reserved.

Hello Lindsay is a Florida-based creative studio specializing in graphic and website design for businesses nationwide. Operated under Studio Agnew LLC.

Have a project in mind? I'd love to hear about it.

Hire Me

I work with startups, small businesses, and global brands on branding, websites, and marketing design.

What I can help with

Whether you're starting from scratch or refreshing what you have, I can help with brand identity and logo design, website design, marketing graphics, packaging, and fully illustrated children's books. If you're not sure exactly what you need yet, that's fine too — tell me about your business and your goals, and I'll recommend the right starting point.

How it works

  1. You reach out — fill out the form below or email me directly.

  2. We talk — a quick intro call (or email exchange) to talk through your project, timeline, and budget.

  3. You get a proposal — a clear scope, timeline, and price before any work starts, so there are no surprises.

  4. We create — I design, you give feedback, and we refine until it's right. You get polished, print- and web-ready files.

A few things to know

Every project starts with understanding your goals, your audience, and your story — the design follows from that, not the other way around. Timelines depend on the project, but most branding and website projects run two to six weeks. I reply within 1–2 business days, and the first conversation is always free — no pressure, no obligation.

What to include:

  • What kind of project — branding, website, marketing, packaging, or something else

  • Your website, if you have one

  • Your timeline

  • Your budget range, if you know it

Prefer email? Reach me directly at lindsay@hellolindsay.com.